Are you curious about how your direct mail campaigns stack up against the rest of the nonprofit sector? The wait is over! Sign-ups are now open to participate in the 2025 Direct Mail Benchmarks report you know and love.
You can sign-up now at https://www.goodworksco.ca/sign-up-for-direct-mail-benchmarks-2025/. Then, on February 1st, you’ll get the inside scoop on how to submit your direct mail data.
Good Works will combine your results with dozens of other charities to give you a snapshot of just how direct mail performed in 2024 (mail strike and all!). And of course, you’ll get the sector KPIs direct mail fundraisers rely on, like the average gift, response rate, reactivation rate, and more.
As a thank you for sharing your data and getting involved, every participant receives a custom benchmark report tailored just for your charity. Think of it as your personal direct mail performance report card! Plus, you could win a 30-minute strategy session with a senior Good Works team member. Imagine getting personalized advice to supercharge your direct mail results!
This is your opportunity to gain some serious insights about your direct mail program in 2024, so you can hit your targets in 2025 and beyond. The more charities participate, the better the report will be!
Sign up for DM Benchmarks 2025: https://www.goodworksco.ca/sign-up-for-direct-mail-benchmarks-2025/